MX TakaTak: India's Largest Short Video Platform
If you are looking for a fun and easy way to create and watch short videos online, you might want to check out MX TakaTak, India's largest short video platform. MX TakaTak is an app that lets you make videos of up to 15 seconds, add music, filters, stickers, and effects, and share them with millions of users across the country. You can also discover and follow your favorite creators, enjoy live streams and commerce, and access a vast music library and filters. In this article, we will tell you more about what MX TakaTak is, how it works, how it became the leader in the Indian market, and how to download and use it.
What is MX TakaTak and how does it work?
MX TakaTak is an Indian short video app launched by MX Media in July 2020. It is a part of MX Media Co., which also operates MX Player, a popular streaming platform. MX TakaTak allows you to create and watch short videos of various genres, such as comedy, dance, music, beauty, fashion, sports, education, and more. You can also interact with other users by liking, commenting, sharing, and following them. You can also earn money by participating in challenges and contests, or by selling products or services through live commerce.
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Features and benefits of MX TakaTak
MX TakaTak offers many features and benefits that make it an attractive choice for short video lovers. Here are some of them:
Create and edit videos with ease
You can create videos of up to 15 seconds using the app's camera or by uploading from your gallery. You can also edit your videos using various tools, such as cropping, trimming, speed control, reverse, zoom, beauty mode, etc. You can also add music from the app's library or from your device, as well as filters, stickers, emojis, text, effects, transitions, etc. You can also use the duet feature to make videos with other users.
Discover and follow your favorite creators
You can discover new videos and creators by browsing through different categories on the home page or by using the search function. You can also follow your favorite creators to see their latest videos on your feed. You can also show your support by liking, commenting, sharing their videos or sending them gifts during live streams.
Enjoy live streams and commerce
You can also watch live streams of your favorite creators or start your own live stream to interact with your fans. You can also sell products or services during your live stream or buy from other creators using the app's payment system. You can also earn money by participating in challenges and contests sponsored by brands or celebrities.
Access a vast music library and filters
You can also access a vast music library that includes songs from various genres, languages, artists, albums, etc. You can also use filters from Snap to enhance your videos with fun effects. You can also create your own soundtracks or use sounds from other users.
How MX Taka How MX TakaTak became the leader in the Indian market
MX TakaTak is not the only short video app in India, but it has managed to become the most popular one in a short span of time. Here are some of the reasons behind its success:
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The ban of TikTok and the rise of local alternatives
In June 2020, the Indian government banned TikTok, along with 58 other Chinese apps, citing national security and privacy concerns. This created a huge vacuum in the short video market, as TikTok had over 200 million users in India at that time. Many local alternatives emerged to fill this gap, such as Roposo, Chingari, Mitron, Josh, etc. MX TakaTak was one of them, and it quickly gained traction due to its similarity to TikTok in terms of features and interface.
The merger with Moj and the expansion of user base
In October 2020, MX TakaTak merged with Moj, another popular short video app from ShareChat, a leading social media platform in India. This move helped MX TakaTak to expand its user base and content diversity, as Moj had over 80 million users and a strong presence in regional languages. The combined entity became the largest short video platform in India, with over 280 million monthly active users and over 30 billion monthly video views.
The investment in AI/ML and content ecosystem
MX TakaTak also invested heavily in artificial intelligence and machine learning to improve its user experience and content quality. It used AI/ML to provide personalized recommendations, optimize video delivery, enhance video quality, detect and remove harmful content, etc. It also invested in building a robust content ecosystem by partnering with celebrities, influencers, brands, music labels, etc. It also launched various initiatives to support and reward its creators, such as MX Creators Program, MX TakaTak Fame House, MX TakaTak Star Hunt, etc.
How to download and use MX TakaTak
If you are interested in trying out MX TakaTak, here are the steps to download and use it:
Download from Google Play Store or App Store
You can download MX TakaTak for free from Google Play Store or App Store. The app is compatible with Android 5.0 and above and iOS 10.0 and above. The app size is about 60 MB for Android and 140 MB for iOS.
Sign up with your phone number or social media account
After downloading the app, you can sign up with your phone number or your social media account (Facebook, Google, Twitter). You will need to verify your phone number with an OTP or log in with your social media credentials. You can also skip this step and use the app as a guest.
Explore the home page and browse different categories
Once you sign up or skip, you will see the home page of the app, where you can watch videos from different categories. You can swipe left or right to switch between categories, such as For You, Trending, Comedy, Music, Dance, etc. You can also swipe up or down to watch more videos from the same category. You can also use the search function to find videos or creators by keywords or hashtags.
Create your own profile and start making videos
To create your own profile and start making videos, you need to tap on the profile icon at the bottom right corner of the screen. You can then edit your profile details, such as your name, bio, profile picture, etc. You can also see your followers, following, likes, and videos on your profile page. To make a video, you need to tap on the plus icon at the bottom center of the screen. You can then use the app's camera or upload from your gallery to create a video. You can also edit your video using various tools and add music , filters, stickers, etc. You can also use the duet feature to make videos with other users. After making your video, you can add a caption, hashtags, and tags, and share it with your followers or the public.
Conclusion and FAQs
MX TakaTak is a great app for short video lovers, as it offers many features and benefits that make it fun and easy to create and watch videos online. It is also the largest short video platform in India, with over 280 million users and 30 billion views per month. You can download MX TakaTak from Google Play Store or App Store and start making videos today. Here are some FAQs that might help you:
Question
Answer
How can I earn money from MX TakaTak?
You can earn money from MX TakaTak by participating in challenges and contests, selling products or services through live commerce, or receiving gifts from your fans during live streams.
How can I delete my MX TakaTak account?
You can delete your MX TakaTak account by going to Settings > Privacy and Security > Delete Account. You will need to enter your password or OTP to confirm your action.
How can I report or block someone on MX TakaTak?
You can report or block someone on MX TakaTak by tapping on their profile icon and selecting Report or Block. You can also report a video by tapping on the three dots icon and selecting Report.
How can I change the language on MX TakaTak?
You can change the language on MX TakaTak by going to Settings > Language and selecting your preferred language. You can also choose the content language by tapping on the globe icon on the home page.
How can I contact MX TakaTak customer support?
You can contact MX TakaTak customer support by going to Settings > Help and Feedback and selecting your query type. You can also email them at feedback@mxtakatak.com or call them at 1800-572-9878.
I hope you enjoyed reading this article and learned something new about MX TakaTak. If you have any questions or feedback, please let me know in the comments below. Thank you for your time and attention. 44f88ac181
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